Columbia, MO – Tigers Community Credit Union is proud to announce the promotion of Koren Greubel to Chief Marketing and Digital Officer (CMDO). In her new role, Greubel will lead initiatives that drive member growth and engagement through strategic marketing efforts and oversee digital transformation initiatives to ensure a seamless digital experience for members.
“I’m grateful for the opportunity to take on this expanded role,” said Greubel. “Combining marketing expertise with digital leadership is a vital role as credit unions continue to face increased competition from fintechs and non-traditional financial services. I’m excited to help ensure that Tigers Community Credit Union continues to remain relevant, member-focused, and innovative.”
“Koren has been instrumental in shaping our marketing vision and driving digital initiatives that enhance member experience,” said Jason Peach, President and CEO of Tigers Community Credit Union. Her ability to combine strategic thinking with innovation positions us strongly for the future. We are thrilled to see her take on this broader role.”
Greubel has served in leadership roles at Tigers Community Credit Union for over 11 years, as Vice President of Marketing and Vice President of Marketing and Digital Engagement and has over two decades experience in the industry.
